Pukka Headwear Signs On With The Tour For 2005

The Michelob ULTRA Golf Tour Announced Pukka as the official headwear for the 2005 season

TAMPA (Mar 16, 2004) - The Michelob ULTRA Golf Tour has recently announced the newest addition to their list of Tour Partners - Pukka Headwear. Tour logo'd Pukka Headwear products will be included in the membership packs and utilized as prizes and giveaways at special events throughout the year such as the 2005 National Championship in Orlando this October. Logo'd Pukka hats will also be available in a variety of color styles for purchase on the official online Tour Store later this year.

Pukka is a designer and manufacturer of branded golf headwear and accessories. Based out of Findlay, Ohio, the company offers a unique blend of quality products and services to the golf industry. As the “top-shelf” brand of premium golf headwear, Pukka provides the industry’s highest quality, a fashion forward look and the perfect fit.

“It’s very exciting to be aligned with such a well run and highly respected organization,” said Pukka Headwear General Manager Andy Snodgrass. “We are really looking forward to working with the Michelob ULTRA Golf Tour and introducing their 4000 plus members to the Pukka brand.”

“The Michelob ULTRA Golf Tour is extremely pleased to partner with one of the leaders in golf headwear,” added Michelob ULTRA Golf Tour Vice President Art Gisonni.  “Pukka offers a terrific headwear line and the ULTRA tour looks forward to providing its members with the best products in golf.  The ULTRA Tour prides itself in creating brand awareness, loyalty and exposure for all tour partners.”

With over 4,000 members participating in over 600 events in approximately 50 cities, the Michelob ULTRA Golf Tour is the largest amateur golf tour in the nation. Membership to the Tour is open to men and women golfers of all skill levels. Players are divided amongst six flights based on an initial verifiable handicap, such as a USGA or GHIN index. The flights are also categorized into Open and Senior (Tour Championship) divisions.

The Michelob ULTRA Golf Tour events are generally stroke play, conforming to USGA rules. The Tour schedules consist of both one-day and two-day events, along with the season ending Sir Elford Cup (54-hole team event) and National Championship (72-hole stroke play event). Each event will have an entry fee that will vary based on the type of event and host course.

The Tour's Web site, ultragolftour.com can be used by players to register for upcoming events, get the latest Tour news and view player standings. It also will allow players to track their game with detailed statistics like greens in regulation, fairways hit and scoring average.

The Michelob ULTRA Golf Tour is wholly owned and operated by the American Amateur Golf Tour, LLC, based in Tampa, FL. Since its inception in 1986, the Michelob ULTRA Golf Tour has grown to over 4,000 golfers in nearly 50 cities participating in over 500 competitions for 2004.

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Media contact:
Bryson Hale, Director of Tour Marketing

(727) 639 7200

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